Not Just A Brand.
A Whole Universe.
I create worlds where identity, creativity and connection meet. A digital studio, a social universe, an art dimension — all orbiting around one idea: expression with intention.
Cocoroxic is the personal creative universe of Natalie Cassidy Hari, aka NCH — yes, that's exactly where the initials come from.
It started as a blog. A place to think out loud, document beauty, make sense of the world through words and visuals. That was 2015.
Since then it has grown into something harder to define — and that's exactly the point. A multi-dimensional creative world shaped by storytelling, aesthetics, art and the desire to connect with people who feel things deeply.
Rooted in Switzerland. Influenced by a multicultural upbringing, long-haul flights and a lifelong obsession with how identity looks when you actually let it breathe.
It's a frequency.
Curator
Natalie Cassidy Hari — the person the whole universe orbits back to. Every world here started the same way: a feeling that refused to stay unspoken, turned into something worth remembering.
The part of me that turns a mood board into a moment — brand worlds and content across lifestyle, travel, festivals and art, built with an editorial eye for the details most people scroll straight past.
Before there were visuals, there were words. Cocoroxic began as a blog in 2015 — a place to think out loud until the thinking made sense. The writing never really stopped; it just found new shapes to live in.
Under Maison Cocoroxic, the same instinct goes onto canvas instead of a page — large-scale acrylic work where pop culture, nostalgia and something a little cosmic collide.
The reason Maison Eleven Circle exists — gatherings built on purpose, for people who want real connection instead of another room full of small talk. Not networking. Belonging.
Natalie Cassidy Hari, aka NCH
Raised between cultures, shaped by movement and the kind of curiosity that never really switches off. I've always processed the world through aesthetics — through the way light falls, the way a room feels, the way a moment deserves to be remembered.
That instinct became Cocoroxic.
Taurus is an earth sign ruled by Venus, and it shows in the core of who I am: steady, sensory, unhurried. Taurus doesn't chase — it builds, slowly and with its hands, and trusts that what's made well will last. The Sun placement is your fundamental identity, and mine is rooted in texture, beauty and the quiet stubbornness to finish what I start.
The Moon governs emotional needs, and Sagittarius — a fire sign ruled by Jupiter, symbolised by the archer — needs room to roam. My emotional world is fed by movement, new horizons and honest, big-picture thinking; I feel most myself mid-journey, not standing still. It's the restlessness behind every long-haul flight and every story I couldn't stop chasing.
Rising signs are the mask the world sees first, and Leo — ruled by the Sun itself — walks in warm, expressive and impossible to ignore. It's a fire sign built for presence: generous, a little theatrical, allergic to blending in. People tend to remember the room I walked into, which is exactly the point of a Leo Ascendant.
Tap a placement to see what it means.
A space where aesthetics, emotion and vision meet — and where ideas don't just exist, but connect.
Enjoy the excursion through my universe.
I'm glad we're here together.
xoxo, NCH — cocoroxic
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